Thursday, 17 November 2011

Versace for H&M wishlist

The impending release date of the Versace for H&M collaboration is soon to drop in Canada. November 19th to be exact.
Since I have to work on Saturday, I probably will not be able to join in on the fun. But maybe I can make something happen.

These are the items I have been drooling over since the get go.


My Versace or HM wishlist








Prices
Studded Purse, $199.00
Mesh bracelet, $34.95
Logo necklace, $59.95
Silk dress, $199.00
Pants, $34.95
Jacket, $349.00
Belt, $129.00
Suede boots, $179.00

The collection is super fun. Maybe I will be able to squeeze in a visit before I have to work? But after reading the how to shop section on H&M's website, my plan might be foiled after all.

Fashionista.com is a great source for all the latest fashion news.


Today, they posted a great article on designer collaboration with mass retailers.


In summary, the success of these collaborations is not measured in dollars, but rather media coverage and attention. They work as massive advertising campaigns for both the label and the retailer.


I personally think these collaborations are generally a good idea. Take for instance this particular one. H&M's e-commerce site crashed the moment the line was made available. I believe the frenzy will spread to Canada on the 19th as well.


Of course many of these pieces will end up on e-bay, when the patience of waiting for hours in the cold gets rewarded monetarily. Oh, and of course, you will also own a piece of fashion history.


The collection will come and go, but the effects will be everlasting. H&M will have added another designer name to their repertoire, and Versace would have gained many potential buyers.


So, how do I get myself some of that fabulous studded edge?

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1 comment:

  1. [...] she is, a thing of beauty.  The only item on my want list from the previous post I was able to get my hands on.  I can’t believe someone would return this.  And I cannot [...]

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